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What’s the difference between Exclusive & Non-Exclusive Franchise Tags?

Salary Cap What’s the difference between Exclusive & Non-Exclusive Franchise Tags?

Posted in Salary Cap
5+ Comments Greg says Paying $19M for Flacco is not overpaying. I'll even exclude all previous years for those that would say "but our D took us to the playoffs" and focus on the ye
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This week has been consumed by the question of whether the Ravens will be able to re-sign QB Joe Flacco to a long-term contract or whether they will be forced to use the Franchise Tag to retain their rights over him.  It’s likely a discussion that will continue for several more weeks as well.  If Flacco doesn’t receive a long-term deal over the next couple of week, the discussion then will turn to which Franchise Tag the team should use – the “non-exclusive” Tag or the “exclusive” Tag.

It appears that there is no shortage of opinions from the media – some informed opinions, others not so much – about which direction the Ravens should – and will – go.

One of the complicating factors in the discussion is just what is the difference between the “non-exclusive” and the “exclusive” Tags?

THE BACKGROUND:  For a two-week period beginning next Monday, February 18th, and ending on March 4th, the Ravens will have the option of designating Flacco with the Franchise Tag.  Using the Franchise Tag will, at the very least, allow the Ravens to match any offer sheet that Flacco may sign with another team or receive two first round draft picks if they choose not to match the offer sheet.

Clearly, if they haven’t agreed to a long-term contract by March 4th, the team will use its Franchise Tag on Flacco.  That much is clear.

What isn’t clear is – which version of the tag will the Ravens use?

And, that’s where it becomes a whole lot more confusing.

NON-EXCLUSIVE FRANCHISE TAG:  The non-exclusive Franchise Tag is the Tag that is used most often.  It does not preclude the player from negotiating with other teams, but does allow the player’s present team to match any offer sheet or receive two first round draft picks if they decline to match.

The non-exclusive Tag is a one-year contract that is the average of the top five players at the position over the prior five years.  For 2013, the non-exclusive Tag for Quarterbacks has tentatively been set at $14.6M.

While the non-exclusive Tag is certainly more risky in most circumstances, other teams have rarely bothered signing franchised players to offer sheets.  Often, this is simply because either the player doesn’t want to pursue an offer sheet or because other teams simply aren’t interested in spending a lot of time hammering out a contract that likely will be matched by the player’s present team anyway.

Only once in NFL history has a franchised player actually changed teams – in 1998, the Panthers signed DT Sean Gilbert to an offer sheet that the Redskins declined to match.

The other main reason for the lack of offer sheets is the amount of compensation and money involved – (1) most teams don’t want to part with two 1st round picks and (2) if giving up two 1st round picks isn’t bad enough, it’s going to take a huge contract to dissuade the other team from matching the offer sheet.  Simply put, teams are willing to sign free agents to huge contracts and teams are willing to use draft picks to acquire players, but teams are rarely interested in doing both to acquire a player.

EXCLUSIVE FRANCHISE TAG:  The Ravens’ other option is to use the exclusive Tag on Flacco.  The exclusive Franchise Tag precludes any negotiations between Flacco and other teams, so this version of the Tag would ensure that the Ravens couldn’t lose Flacco.  While this is obviously a safer course, the trade-off from that protection is a much higher Franchise tender amount.

The exclusive tag is a one-year contract that is the average of the top five QB salaries for this year, at the end of the RFA signing period (which is usually five days before the NFL draft, so this year, April 19th).  At this point, the exclusive Franchise Tag is expected to be over $20M.  With a very tight Cap already, that is going to be a tall assignment for the Ravens and may force the team to release several players they would otherwise prefer to keep.

However, with rumors already circulating of possible interest from other teams, it would seem that the Ravens would be wise to use the exclusive Tag in order to assure the return of their franchise QB.

There are, however, two factors that make the use of the exclusive Tag a bit more palatable.  First, with several other teams facing Salary Cap problems of their own, it’s very possible that several of the quarterbacks that are presently in the top 5 salaries may end up restructuring their deals.  Tom Brady (highest), Matthew Stafford (2nd) and Ben Roethlisberger (5th) all are candidates to restructure and those restructures would remove them from the top 5 highest salaries, thereby lessening the cost of the exclusive Tag.  But, even this bit of good news is tempered by the fact that for the restructure to count, it must occur prior to March 4th, the deadline for applying the Franchise Tag.

So, it remains to be seen whether any of those players will have restructured by then, but if any of them do, it will give the Ravens a little bit of help.

More importantly, the second factor that somewhat minimizes the use of the exclusive Tag is that since the amount of the exclusive Tag isn’t determined until April 19th, the league’s CBA dictates that Flacco’s initial Franchise tender will actually be the same amount as the non-exclusive tender – $14.6M.  So, the team could designate Flacco with the exclusive tender by March 4th, but would only have Flacco counting as $14.6M toward the Cap until April 19th.  So, it wouldn’t be until April 19th that they would finally need to create the additional $5-6M in Cap space to accommodate the exclusive Tag amount.

Thus, it would essentially extend the “drop dead” date for reaching a contract extension until that time – meaning that they would not be forced to cut a player they might otherwise want to keep – Anquan Boldin or Jacoby Jones, for example – until that time.

So, it seems likely that, in the absence of a long-term deal – and despite some media reports – the Ravens would be wise to use the exclusive Tag.  That would, if necessary, give them some extra time to negotiate a long-term deal with Flacco, while – at least until mid-April – not costing them any additional Cap space and allowing them to postpone some difficult roster decisions.

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Brian McFarland

About Brian McFarland

Known on Ravens Message Boards as "B-more Ravor", Brian is a life-long Baltimorean and an avid fan of the Ravens and all Baltimore sports.  A PSL holder since 1998, Brian has garnered a reputation as a cap-guru because of his strange (actually warped) desire to wade through the intricacies of the NFL's salary cap and actually make sense of it for those of us who view it as inviting as IRS Tax Code.      Brian, who hails from Catonsville, MD and still resides there, is married and has two children. More from Brian McFarland

Paying $19M for Flacco is not overpaying. I'll even exclude all previous years for those that would say "but our D took us to the playoffs" and focus on the year where our D was a shadow of its former self in 2012. Flacco and the offense brought this team to the winner's podium in XLVII and you simply can't have the atittude that just because he isn't a FANTASY stud QB that he's not worth top dollars. He is, period, and the ravens know it too. So much of the attitudes about players revolves on the fantasy angle, since lots of us play it: Brady ELITE, roehtlisberger NOT ELITE (despite being every much as capable a QB), and on and on. Its insane. Brees operates a team with a pathetic running game, a pathetic defense that requires 30 points to even have a chance, an offensive scheme geared at throwing for 400 yards a game and still losing and thus insane fantasy points. Where has it gotten them? One good year where they scraped by the Vikings as the #1 seed. Every other year: 2012 NOT IN PLAYOFFS, 2011 scored 32 points and LOST 2010 LOST to the 7-9 Seahawks, 2009 their lone good year that went past the divisional round. Yet everyone agrees Brees is worth $19M ? Flacco has frankly done MORE and i believe both QBs are worth that salary. Where would the Saints be without Drew? Nowhere thats where. Bottom line: Flacco is exponentially more important than the sum of Kruger, Williams and Ellerbe and it sucks but its a GOOD problem to have. We want to have a QB who is deservedly in that $18M club.

Rumor Ray
Rumor Ray

It is important that we retain Joe Flacco and remember that even last season 2011 he should have been in the Super Bowl if Lee Evans holds on to the game winning touch down. In 5 years the man takes us to the playoff every year and win a Super Bowl. To think that a fan would want Alex Smith or Matt Flynn is crazy. Sure first round drafts picks are nice, however not when your talking about your MVP QB! SUPPORT THE FLACCO UPRISING !!! or just STFU !!!!

Derek Arnold
Derek Arnold

Ray, you're making perfect sense, and that's no rumor!

Mark D
Mark D

As I said, I love Joe, I have his jersey. However, anyone who thinks over paying one good player which causes you to loose 10 other good players, is a blithering idiot. Fortunately for Ravens fans (not just Flacco lovers), Ozzie is not an idiot and won't let this happen.


As much as I love that guy, we can't over pay Joe. Non-exclusive tag him. That would mean we keep him another season for only $14mil oooor we get 2 first round picks (say that loud: 2 first round picks!) from another team pluuus all that freed up cap money to spend and retain all our other important FAs. Then plug in Alex Smith or Matt Flynn for waaay less money. That seems like plan to me.


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